by KEYadmin | Nov 8, 2013 | blog, Stories
True customer loyalty means making the relationship more important than making the sale. Customer loyalty comes from having a strong relationship with your customers. When they see you as a friend and ally, they’re reluctant to jump ship, even if it means they...
by KEYadmin | Apr 17, 2013 | Stories
Good leaders are self-aware, and have thought through the issues and complications of leadership. Here are 10 questions to ask yourself – and to answer: 1. How do you personally define leadership? Definitions of leadership abound. But if one of...
by KEYadmin | Nov 17, 2012 | Stories
The distillation of Keystep’s proven methodologies into practical, hands-on training courses empowers technical managers to quickly grasp and appreciate how the technical piece of the puzzle fits together with the business piece. They come away with an understanding...
by KEYadmin | Nov 17, 2010 | Featured, Stories
Keystep engaged with a software company with $3 million in annual revenues that had invested heavily in R&D. The company was burning through $600,000 in borrowed funds and running into cash flow problems. In fact, the owner/president had, tapped into, and maxed...
by KEYadmin | Nov 17, 2010 | Featured, Stories
Metrophotonics was an early-stage company focused on next-generation optical components for 40 channel wave division multiplexing. While the company had secured venture capital financing, it required more at a time when the VC market was in a state of collapse....
by KEYadmin | Nov 17, 2010 | Featured, Stories
Atlantis Scientific, now part of MacDonald, Dettwiller and Associates, had developed a sophisticated and expensive software tool for processing images from satellite. The solution served a narrow, high-end market niche, and incurred significant development costs to...
